Ride Across Britain Challenge for Natwest in 2023
2023 September See our software in action at Natwest's Do Good Feel Good
Ride Across Britain bike challenge. A fully branded leaderboard showing both combined and individual progress of employees
cycling.
The concept of the challenge was to use indoor trainer bikes provided by WattBike,
to have a virtual ride across Britain. The distance covered by each competing cyclist was combined to move a marker along
the map using the route by
rideacrossbritain.com
.
To add a bit of competition we built a leaderboard where the stats of each cyclist could be seen. This way we
combined both the team effort and the competitive element to drive maximum engagement. People could compete with
their co-workers while at the same time contributing to the total distance.
Ride Across Britain Challenge for Natwest in 2023
2023 September See our software in action at Natwest's Do Good Feel Good
Ride Across Britain bike challenge. A fully branded leaderboard showing both combined and individual progress of employees
cycling.
The concept of the challenge was to use indoor trainer bikes provided by WattBike,
to have a virtual ride across Britain. The distance covered by each competing cyclist was combined to move a marker along
the map using the route by
rideacrossbritain.com
.
To add a bit of competition we built a leaderboard where the stats of each cyclist could be seen. This way we
combined both the team effort and the competitive element to drive maximum engagement. People could compete with
their co-workers while at the same time contributing to the total distance.